
I Want My MTV
The Uncensored Story of the Music Video Revolution
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Narrated by:
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Luke Daniels
About this listen
Remember the first time you saw Michael Jackson dance with zombies in "Thriller"? Diamond Dave karate kick with Van Halen in "Jump"? Tawny Kitaen turning cartwheels on a Jaguar to Whitesnake's "Here I Go Again"? The Beastie Boys spray beer in "(You Gotta) Fight for Your Right (To Party)"? Axl Rose step off the bus in "Welcome to the Jungle"?
Remember when all you wanted was your MTV?
It was a pretty radical idea - a channel for teenagers, showing nothing but music videos. It was such a radical idea that almost no one thought it would actually succeed, much less become a force in the worlds of music, television, film, fashion, sports, and even politics. But it did work. MTV became more than anyone had ever imagined.
I Want My MTV tells the story of the first decade of MTV, the golden era when MTV's programming was all videos, all the time, and kids watched religiously to see their favorite bands, learn about new music, and have something to talk about at parties. From its start in 1981 with a small cache of videos by mostly unknown British new wave acts to the launch of the reality-television craze with The Real World in 1992, MTV grew into a tastemaker, a career maker, and a mammoth business.
Featuring interviews with nearly 400 artists, directors, VJs, and television and music executives, I Want My MTV is a testament to the channel that changed popular culture forever.
©2012 Craig Marks and Rob Tannenbaum (P)2012 Brilliance Audio, Inc.Listeners also enjoyed...
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Overall
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Saturday Night is the intimate, original history of Saturday Night Live, from its beginnings as an outlaw program produced by an unruly band of renegades from the comedy underground to a TV institution that made stars of John Belushi, Dan Aykroyd, Bill Murray, Chevy Chase, Gilda Radner, Jane Curtin, Laraine Newman, Garrett Morris, Joe Piscopo and Eddie Murphy. This is the book that revealed to the world what really happened behind the scenes during the first ten years of this groundbreaking program, from the battles SNL fought with NBC to the battles fought within the show itself.
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Wonderful story, noticeable mispronunciations.
- By Fard Muhammad on 03-08-25
By: Doug Hill, and others
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You Couldn't Ignore Me If You Tried
- The Brat Pack, John Hughes, and Their Impact on a Generation
- By: Susannah Gora
- Narrated by: Kelli Tager
- Length: 15 hrs and 6 mins
- Unabridged
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The landscape that the Brat Pack memorialized is rich with cultural themes and significance, and has influenced an entire generation who still believe that life always turns out like an '80s movie. You Couldn't Ignore Me If You Tried takes us back to that era, through Susannah Gora's interviews with key players such as Molly Ringwald, Anthony Michael Hall, Judd Nelson, Andrew McCarthy, and John Cusack, and mines all the material from the movies to the music to the way the films were made to show how they helped shape our visions for romance, friendship, society, and success.
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Brings me back to my teenage years! Fantastic Narration! ⭐️⭐️⭐️⭐️⭐️
- By Amazmama on 06-24-22
By: Susannah Gora
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Tinderbox
- HBO's Ruthless Pursuit of New Frontiers
- By: James Andrew Miller
- Narrated by: James Andrew Miller, Amy McFadden, Robert Petkoff
- Length: 43 hrs and 32 mins
- Unabridged
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The exclusive story of HBO’s key creators, executives, actors, and directors gives listeners an unprecedented peek behind the curtain at the founding and triumph of the first “pay-channel” that brought America The Sopranos, Sex and the City, The Wire, Succession, and countless groundbreaking, culture-shifting shows. James Andrew Miller collects insider accounts of the humble beginnings, devastating missteps, controversial business decisions, and, of course, backstage drama and celebrity gossip from the set.
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Great info marred by unedited mispronunciations
- By TJF on 04-25-22
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Turn It Up!
- My Time Making Hit Records in the Glory Days of Rock Music
- By: Tom Werman
- Narrated by: Tom Werman
- Length: 8 hrs and 38 mins
- Unabridged
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As an A&R man at Epic Records, Tom Werman helped introduce the world to REO Speedwagon, Boston, Ted Nugent, and Cheap Trick; he also discovered KISS, Rush, and Lynyrd Skynyrd, but his record label passed on all of them. Then, as an independent producer, he oversaw landmark albums by Mötley Crüe, Twisted Sister, Lita Ford, Jeff Beck, Poison, and many more. All in all, his record-making resume includes twenty-three gold- or platinum-selling albums and cumulative sales of more than fifty-two million copies.
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Great behind the scenes descriptions of some historic recordings.
- By MeLisa Owens on 05-28-24
By: Tom Werman
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Live from New York
- The Complete, Uncensored History of Saturday Night Live as Told by Its Stars, Writers, and Guests
- By: James Andrew Miller, Tom Shales
- Narrated by: Christina Delaine, Paul Woodson
- Length: 28 hrs and 18 mins
- Unabridged
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When first published to celebrate the 30th anniversary of Saturday Night Live, Live from New York was immediately proclaimed the best book ever produced on the landmark and legendary late-night show. In their own words, unfiltered and uncensored, a dazzling galaxy of trail-blazing talents recalled three turbulent decades of on-camera antics and off-camera escapades.
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The First Forty Years ... and Counting
- By Dubi on 10-21-18
By: James Andrew Miller, and others
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The Nineties
- A Book
- By: Chuck Klosterman
- Narrated by: Chuck Klosterman, Dion Graham
- Length: 12 hrs and 39 mins
- Unabridged
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It was long ago, but not as long as it seems: The Berlin Wall fell and the Twin Towers collapsed. In between, one presidential election was allegedly decided by Ross Perot while another was plausibly decided by Ralph Nader. Landlines fell to cell phones, the internet exploded, and pop culture accelerated without the aid of technology that remembered everything. It was the last era with a real mainstream to either identify with or oppose. The ’90s brought about a revolution in the human condition, and a shift in consciousness, that we’re still struggling to understand.
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A Very White Middle-class Take On The Nineties
- By Umar Lee on 02-10-22
By: Chuck Klosterman
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My Appetite for Destruction
- Sex, and Drugs, and Guns N' Roses
- By: Steven Adler, Lawrence C. Spagnola - with
- Narrated by: Peter Berkrot
- Length: 9 hrs and 59 mins
- Unabridged
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From Steven Adler, the original drummer for Guns N' Roses, comes My Appetite for Destruction, the inside story of GNR. Offering a different perspective from the bestselling Slash, Adler chronicles his life with the band, and own intense struggle with addiction, as seen on Dr. Drew's Celebrity Rehab and Sober House.
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TERRIBLE NARRATION
- By SNAFU666 on 02-04-21
By: Steven Adler, and others
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Memoir of a Roadie
- Axl Said I Made a Great Cup of Tea... Scott Weiland Liked the Carpenters... & Ozzy Drinks Rosé.
- By: Joel Miller
- Narrated by: Joel Miller
- Length: 13 hrs and 1 min
- Unabridged
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Joel Miller is an ex-roadie for Guns N’ Roses, Poison, Stone Temple Pilots, and the Cranberries. The book is an often-hilarious personal account of a young man in his early 20s trying to be a “good” roadie while also trying to understand life’s big picture. Through the advice of rock stars and career roadies Joel tries to find the pathway to roadie righteousness.
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Meh
- By Jason on 08-20-24
By: Joel Miller
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It's So Easy
- And Other Lies
- By: Duff McKagan
- Narrated by: Christian Rummel
- Length: 10 hrs and 16 mins
- Unabridged
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In 1984, at the age of 20, Duff McKagan left his native Seattle - partly to pursue music, but mainly to get away from a host of heroin overdoses then-decimating his closest group of friends in the local punk scene. In LA only a few weeks and still living in his car, he answered a want ad for a bass player placed by someone who identified himself only as "Slash." Soon after, the most dangerous band in the world was born. Guns N' Roses went on to sell more than 100 million albums worldwide.
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This book just may save a life.
- By Katrina Hamilton on 10-16-16
By: Duff McKagan
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Life
- By: Keith Richards, James Fox
- Narrated by: Johnny Depp, Joe Hurley
- Length: 23 hrs and 5 mins
- Unabridged
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Now at last Keith Richards pauses to tell his story in the most anticipated autobiography in decades. And what a story! Listening obsessively to Chuck Berry and Muddy Waters records in a coldwater flat with Mick Jagger and Brian Jones, building a sound and a band out of music they loved. Finding fame and success as a bad-boy band, only to find themselves challenged by authorities everywhere....
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Ins and outs
- By Jesse on 11-07-10
By: Keith Richards, and others
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Runnin' with the Devil
- A Backstage Pass to the Wild Times, Loud Rock, and the Down and Dirty Truth Behind the Making of Van Halen
- By: Noel Monk, Joe Layden
- Narrated by: Fred Berman
- Length: 11 hrs and 1 min
- Unabridged
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Van Halen's rise in the 1980s was one of the most thrilling the music world had ever seen - their mythos an epic party, a sweaty, sexy, never-ending rock extravaganza. During this unparalleled run of success, debauchery, and drama, no one was closer to the band than Noel Monk. Throughout Van Halen's meteoric rise and abrupt halt, this confidant, fixer, friend, and promoter saw it all and lived to tell. Now, for the first time, he shares the most outrageous escapades.
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Van Halen ❤️
- By Diane Rodriguez on 09-01-17
By: Noel Monk, and others
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60 Songs That Explain the '90s
- By: Rob Harvilla
- Narrated by: Rob Harvilla
- Length: 9 hrs and 6 mins
- Unabridged
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The 1990s were a chaotic and utterly magical time for music, a confounding barrage of genres and lifestyles and superstars, from grunge to hip-hop, from sumptuous R&B to rambunctious ska-punk, from Axl to Kurt to Missy to Santana to Tupac to Britney. In 60 SONGS THAT EXPLAIN THE '90s, Ringer music critic Rob Harvilla reimagines all the earwormy, iconic hits Gen Xers pine for with vivid historical storytelling, sharp critical analysis, rampant loopiness, and wryly personal ruminations on the most bizarre, joyous, and inescapable songs from a decade we both regret entirely and miss desperately.
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My Personal View-Harvilla Rules!
- By Qtsbuster on 11-18-23
By: Rob Harvilla
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Oscar Wars
- A History of Hollywood in Gold, Sweat, and Tears
- By: Michael Schulman
- Narrated by: Charlie Thurston
- Length: 21 hrs
- Unabridged
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In Oscar Wars, Michael Schulman chronicles the remarkable, sprawling history of the Academy Awards and the personal dramas—some iconic, others never-before-revealed—that have played out on the stage and off camera. Unlike other books on the subject, each chapter takes a deep dive into a particular year, conflict, or even category that tells a larger story of cultural change, from Louis B. Mayer to Moonlight. Schulman examines how the red carpet runs through contested turf, and the victors aren't always as clear as the names drawn from envelopes.
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Fascinating and FUN
- By Peter Riley on 06-11-23
By: Michael Schulman
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The Late Shift
- Letterman, Leno, & the Network Battle for the Night
- By: Bill Carter
- Narrated by: Michael Butler Murray
- Length: 13 hrs and 43 mins
- Unabridged
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When beloved host Johnny Carson announced his retirement after 30 years on The Tonight Show, millions of Americans mourned. But inside the television industry, the news ignited a battle between two amazing talents - Jay Leno and David Letterman - who both yearned to occupy the departing legend's chair. For NBC, it would be a decision with millions of dollars at stake. Soon these two comedians with strikingly different styles, who had once shared a friendship as they worked the clubs together, would be engaged in a fierce competition for the prize.
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Very detailed, spectacular, and riveting!
- By John Collins on 02-09-21
By: Bill Carter
What listeners say about I Want My MTV
Highly rated for:
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- Book it!
- 03-05-13
The Scandal Of It All
What made the experience of listening to I Want My MTV the most enjoyable?
At the onset of I Want My MTV I knew I was in for a great ride. It was like a time warp back to my early teens. All the cast was set, Madonna, Michael Jackson, Divo and Motley Crue. There were great scandals such as MTV originally being perceived as a white and rock only channel. The corporate battles over rotation and budgets and of course the question of who really started this thing? It was very entertaining to also hear the behind the scenes story on many of my favorite VJ's. What a cast of characters. It was a great plan to create a microcosm of the typical American youth stereotypes. There's the jock, the beauty, the brain and the rebel. It was like a real life version of a John Hughes movie that lost control and became Animal House.
What other book might you compare I Want My MTV to and why?
As entertaining as the book is, it is also a great insight into the nature of a start up business. If you enjoy books about company origins or the history behind a company, this is a book to consider even if you are not a fan of MTV. There are many business lessons to learn from this story. From protecting intellectual rights and corporate battles, to partnering with other industries and raising capital, this story provides a great example of the risks required to get a great idea "off the ground".
Which scene was your favorite?
My favorite scene in the story is when MTV solicits its fans to attack the phone lines and mail boxes of cable operators requesting MTV in their area. The cable companies soon asked for mercy as they were held captive to fanatics demanding, I WANT MY MTV. Even as I write it, what a great marketing scheme, MY MTV. Getting your customers to identify so passionately with your product that not only do they demand it, but they possess it and call it their own. What a great lesson on connecting with your customer and supplying a product to a market that has gone overlooked. In this case, America's youth.
Was there a moment in the book that particularly moved you?
Love him or hate him, you have to pity Billy Squire. A very successful music artist who made it as a recording artist. Who was then asked to reveal himself to the world through a video performance set to music. Unfortunately for Billy Squire, his introduction through music video was both an embarrassment and a career breaker. Note to self, if you are ever asked to do a music video, avoid a bedroom shot where you dance around the room like a fool. Billy Squire's story identifies a pivotal point in music history. A point when image became equally, if not more, important than musical talent. A point that some have argued ruined the music industry. Yet more scandal for your listening pleasure.
Any additional comments?
A captivating story beginning to end. I found I Want My MTV to be an uplifting story about making an idea work. In its infancy, MTV sounded like a destined failure or at most a soon to pass fad. Decades later MTV still continues to exist as it redefines itself as generation after generation pass along. In addition to the great story, the narrator does a fabulous job. The approach to the narration is reminiscent to a Behind the Music episode. Very well executed book.
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20 people found this helpful
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- Danny L.
- 11-01-20
Book ROCKED!!
Took me back to the 80’s !! And to hear the executives were just as wild as the artists! Pretty cool!
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- Bill at Torg Stories
- 12-28-12
Brash Entrepreneurship & Behind-The-Scenes of MTV
A high school grad of 1989 and connoisseur of 80s music, I really enjoyed this book. The story spans the time from when the above pictured moon-landing footage was used to promote the network all the way to long after I stopped watching and reality TV took over. Lots of behind the scenes tales about Madonna, Michael Jackson, and bands such as Van Halen, Motley Crue, and Bon Jovi.
The book can become a collage of sorts, drawing heavily on longish quotes from those central to the network. I liked the book about NBC, the Jobs biography, and I hope Netflixed comes to audible soon. My kind of stories!
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7 people found this helpful
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- Flavius Krakdaddius
- 06-17-13
I Miss My MTV
Compared to many of my friends, I didn't even watch MTV that much growing up, but as an adult so many years later, I'm constantly reminded of the network's influence on my life. In a way, this warts and all oral history is like becoming reacquainted with an old friend as an adult, and understanding that person in an entirely new way.
There's a lot of fun behind-the-scenes stuff--excess, decadence and lots of embarrassing hair.This book kept my interest throughout. I was impressed with the wide array of industry figures (including quite a few artists) cited in this book. I also appreciated the wide variety of opinions the authors chose to illustrate controversial (or at least contentious) subjects.
The narration is great, and perhaps most satisfying, the question "Why doesn't MTV play videos any more?" is examined with care.
This well-written, well-researched book could be of interest to anyone who is a fan of pop culture. But to a child of the 80s, this is very close to being a "must-listen."
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5 people found this helpful
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- Chance Moody
- 02-21-22
Perfectly Nostalgic
I consider myself a pretty big reader. I have an endless list of favorite books…. But I am 100% comfortable saying that ‘I Want My MTV’ is my FAVORITE book. Maybe it’s the nostalgia, maybe it’s the hilarious and incredible stories told by the people there… but I adore it.
I’ve read the book several times, the audiobook is incredibly narrated as well… but I believe this is the type of book you can flip to any chapter and it flows just beautifully. So many chapters about so many infamous subjects.
If you were alive during these years and were a big fan of music, you will appreciate this book.
If the narration isn’t what you expo, just give it an hour, you will get used to it and love it I promise.
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1 person found this helpful
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- Cally L Rempis
- 09-29-18
A compelling story that needs to be told!
The whole behind-the-scenes tale of a cultural revolution that nearly never made it off the ground.
Hard-hitting and candid; no punches pulled. Well-read and well-written. Highly recommended.
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- Ty from Baltimore
- 10-07-20
Get this book if you remember old MTV!!!
This book is fantastic! Loved every second of it! Brought back a lot of memories
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- Alex
- 10-17-19
Oh the memories
Loved it. I grew up in the 80's along side MTV and this was a trip worth taking. I recognized almost every video that was talked about, and loved the behind - the - scenes quips and stories, from the VJ's, to the artists, and everyone else that made the magic happen. It's a shame that MTV turned into such shit, but this book was a nice reminder of a time when music and videos were valued and fun.
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2 people found this helpful
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- Adam X
- 11-29-18
I like it
I really like the behind the scenes type of books. very interesting. Loved the vj stories
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- 4XampL
- 11-28-16
Sad and fun - how MTV came into existence and and was ruined.
What a bummer so many young people didn't have the actual experience of MTV. Now they have an experience, but it is just a reality show. There was once a time when going to your TV was great entertainment with musical flare.
Now it's just different, now it's just Internet. We are connected more artificially now. Before we were connected by some kind of invisible yearning to be connected.
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