• Episode 39 - From the Ranch to Bougie Backyard Chickens: Exploring Ag Innovation (and a Few Surprises) with Tracey Snider

  • Apr 28 2025
  • Length: 1 hr and 29 mins
  • Podcast

Episode 39 - From the Ranch to Bougie Backyard Chickens: Exploring Ag Innovation (and a Few Surprises) with Tracey Snider

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    In today’s episode of Patio Pondering, I’m joined by Tracey Snider, an agricultural leader whose career path has taken her from life on the Ranch to helping farmers and food companies connect more meaningfully with innovation and opportunity.

    Tracey shares how her early experiences raising livestock and working the land sparked a passion for communication, sustainability, and farmer-first solutions. We dive into her critical leadership role during the COVID-19 pandemic, where she helped farmers and partners stay informed and connected during one of the most turbulent periods in modern agriculture.

    Our conversation also winds through some surprising places: boutique ice cream flavors, the economics of “bougie” backyard chickens, Tracey’s adventures in Ag and Consumer marketing, and how life experiences outside the traditional ag path shaped her leadership approach.

    We explore the growing role of AI in agriculture and communication, featuring insights from thought leaders like Vance Crowe, and reflect on how technology can either bridge or widen the gap between farmers and the public if we're not careful. In one of our most thought-provoking moments, we discuss how history—and agriculture—might have been different if pioneers like George Washington Carver had lived and worked in a post–civil rights world.

    We close the episode by diving into something deeply important: the need to reinvigorate mentorship in agriculture, passing along not just knowledge, but wisdom, encouragement, and resilience to the next generation.

    Of course, we round out the episode with our Five Signature Questions, where Tracey shares her favorite ag innovations, her dream coffee date from ag history, and the small changes she believes could spark big ripples across the future of food and farming.

    Whether you're deep in agriculture, raising a backyard flock, exploring new food trends, or just enjoy a thoughtful conversation with a few quirky twists, this episode will leave you with plenty to ponder—and maybe even a second helping of ice cream.

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